We’ve been working hard on our new spring drop called “Pursue Your Passions.” It’s a smaller collection that really gets across who we are. Watch for more samples soon. We’d show more now but there’s no reason to spoil the party.
Update: The new pics above are final samples of the art. Our buddy 86era did an amazing job on all of this.
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We finally listened to your demands for that “family hookup” and knocked a smooth 30% off the top. Hell, we even threw down the shipping to a flat $5 no matter the size of your order. So consider this a thank you for telling us to try harder and always keep it fresh. Now please, just use your discount, buy some goods and let us focus on Spring. It’s getting crazy in here!
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The Leaders Of The New Cool is a live music and internet movement celebrating the most promising musicians who are poised for mainstream success. Featured artists selected to be a part of these shows and our site are chosen for their current internet, radio, and print media buzz, and are poised to become the trendsetters and superstars of tomorrow.
Not only will Leadersofnewcool.com highlight all upcoming official shows, but will also feature artist updates including video releases, mixtape or album releases, and any other major development in the careers of the members of this talented group.
An official schedule of tour dates will be available soon. For more information visit www.leadersofnewcool.com We are super excited to be part of this tour. Hope to see you at one of the shows.
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Yeah, so I was lost in the interwebs the other day looking for future photographers and I came across this gem from Rocky Business shot by none other than Tone. We all know good music is out there, but this immediately situated itself at the top of my current playlist. Aside from the song doing it, the fact that this was Tone’s first music vid really solidified this as something I intended to share. Be prepared to become familiar with Rocky Business in the not too distant future.
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We set up shop this past Sunday at the H-town Sneaker Summit in Houston. This was our second summit to attend, but first to set up at. It was, by all means, a positive experience. The Texas colorway of the “Heart of Gold” shirt was a hit, but the real treat was getting to meet all of the people who came by the booth. It’s really the first time we’ve been able to meet a lot of our followers and customers face to face. Thank you all for the good vibes and support.
Along with meeting some of our fans, we were really excited to chat with two people we happen to be huge fans of; Levi Maestro and Bun B. Bun is always at home in a Houston crowd and the fans know it. I think Levi was a little surprised to see how much love the H really showed him. Both of them got hooked up with Heart of Gold tees and Levi was kind enough to slide us one of his shirts he was releasing at the event.
Another summit exclusive this year was the “Space City” Shirts (seen below) and hats inspired by the recent release of the Space Jams. This was a collaboration done with Akomplice Clothing. It’s only fitting since Houston is Space City.
If you’ve never been to one of the biannual summits and you’re into sneaker culture, then you need to make it a point to attend the next one. We’ll see you there.
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Check out this video from weareom.com. The treat comes at the end. And yes, you will watch it multiple times.
http://www.vimeo.com/6782769and here’s the “making of” vid.
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Like we said last week, we’ll have some exclusive heat for the H-town Sneaker Summit this Sunday. Along with entire fall/winter line, Desired Hearts will be releasing an exclusive Texas colorway in the classic “Heart of Gold” tee, designed by none other than Benny Gold.
Reprints aren’t a common thing around here, so if you didn’t get one the first time around, the Sneaker Summit is your second and last chance. There will be less than 50 pieces available. See you there!
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We’re gearing up for one of our favorite events down here in Texas, the biannual H-town Sneaker Summit. Taking place Sunday, December 27th from 3-8pm, the 35,000 sq ft Meridian will be a packed full of sneakers, streetwear, art, as well as live music and skateboarding. This year’s special guest include the legendary Bobbito Garcia and Levi Maestro of “Maestro Knows. ” Maestro will debuting the release of his very first “Maestro Knows” tee shirt at the event. Also on the list of exclusive freshness, will be our own Benny Gold x Desired Hearts “Heart of Gold” tee done in a SUPER limited Texas colorway.
In anticipation of the event, we caught up with event creator, Kadoma to bring you a little insight on who he is and how the whole thing got started.
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We teamed up with Matt Moore of MWM Graphics to remind you to “Show Some Love”, especially during the holidays. Feel free to carry it over into your new year as well.
If you aren’t familiar with MWM, then you need to crawl out from the rock you’ve been hiding under, check out his work and buy yourself one of these exclusive, limited shirts.
Happy holidays folks. (Don’t) Drink too much egg nog.
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Peep this short video interview with our homie Benny Gold. Notice his Heart Of Gold tee too. You can still grab one for yourself in his online shop. We’re 100% sold out. Good look Benny!
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